By incorporating all four elements—Paid, Earned, Shared, and Owned—organizations can create a more holistic and integrated communications strategy.
                    
The PESO model emphasizes the importance of using a combination of media types to maximize the impact of communication efforts.
 
                        User-generated content
                                
Facebook
                                
Instagram
                                
Youtube
                                
TikTok
                            
 
                        Relationship development
                                
Coversion to traditional media
                                
Organic posts
                            
 
                        Proactive outreach
                                
Newsjacking
                                
Interview Coordination
                                
Facilitating inbound requests
                                
Op-eds
                            
 
                        Brand collaborations
                                
Activations
                                
Events
                            
 
                     
                        Speaking oppotunities
                                
Panels
                            
 
                        Videos/Imagery
                                
Survey
                                
Infographics
                                
Expert Content
                            
 
                        Ad campaigns
                                
Pay-per-click/ geotargeting
                                
Boosted/ sponsored social posts
                                
News releases
                                
Media integrations
                            
 
                         
                         
                         
                        We offer all-inclusive communication services. We are always dedicated to find the best solution for each client.
 
                         
                         
                         
                         
                        Numerous local and global brands have chosen, trusted, and accompanied Brancher.X. Together, we have built success!